Melville Brand Design
Melville Brand Design
Melville Editorial Book design adidas history book

ADIDAS HISTORY BOOK

In 2008, we won adidas’ trust without a pitch to produce the brand’s definitive history book. We proposed a radical `shoebox`design, in which multiple archive photos on variously sized pages simulated the act of leafing through old snaps in a shoebox. The three-year production process also incorporated interviews with legendary Adidas ambassadors and collaborators including Franz Beckenbauer, Steffi Graf, David Beckham, and Stella McCartney. The book is now a major reference point for Adidas’ employees worldwide.

Story telling

Editorial Design

Melville Brand Design
Melville Brand Design
Melville Brand Design Adidas
Melville Brand Design Adidas
adidas history book
Melville Book Design
Melville Brand Design Adidas
Melville Brand Design
Melville Brand Design
adidas history book packaging melville
Melville Brand Design
Melville Brand Design
Melville Brand Design
Melville Brand Design Adidas
Melville Brand Design Adidas
adidas history book melville brand design
Melville Brand Design
Melville Brand Design Adidas
Melville Brand Design Adidas
Melville Brand Design
Melville Brand Design Adidas
Melville Brand Design Adidas
Melville Brand Design Adidas
Melville Editorial Book design adidas history book

ADIDAS HISTORY BOOK

In 2008, we won adidas’ trust without a pitch to produce the brand’s definitive history book. We proposed a radical `shoebox`design, in which multiple archive photos on variously sized pages simulated the act of leafing through old snaps in a shoebox. The three-year production process also incorporated interviews with legendary Adidas ambassadors and collaborators including Franz Beckenbauer, Steffi Graf, David Beckham, and Stella McCartney. The book is now a major reference point for Adidas’ employees worldwide.

Story telling

Editorial Design

Melville Brand Design
Melville Brand Design Adidas
Melville Brand Design Adidas
adidas history book
Melville Book Design
Melville Brand Design Adidas
Melville Brand Design
adidas history book packaging melville
Melville Brand Design
Melville Brand Design
Melville Brand Design Adidas
Melville Brand Design Adidas
adidas history book melville brand design
Melville Brand Design
Melville Brand Design Adidas
Melville Brand Design Adidas
Melville Brand Design
Melville Brand Design Adidas
Melville Brand Design Adidas
Melville Brand Design Adidas