One of the first steps in the design process is to get a market overview and identify design trends. iF DESIGN and Zukunftsinstitut have continued their joint venture to create the second iF DESIGN Trend Report. After the successful launch of the first issue Melville has developed the 2023 version providing a brand new navigation system and look and feel.
Beneficial for the user is the interactive navigation within the downloadable PDF. Interactive tabs let the reader jump from any indicated point of interest—and back. Navigating in a PDF has never been so flawless. The introduction motifs of each chapter have been AI generated in order to create a recognizable, playful counterpart to factual images within the chapters.